Microsoft, McKinsey, and Goldman Sachs will get 100 Résumés for every one that Your Company Receives. SO WHAT ARE YOU GOING TO DO ABOUT IT?

The recruiting game has changed. It now takes more than simply attending a campus career fair, hosting an information session, and posting job descriptions to draw the best young talent to work for your organization. Companies often make simple mistakes that cost them recruits. They schedule information sessions on exam night.They are unclear about their most attractive features and often highlight the wrong ones.

Recruit or Die provides a powerful, inside look at the entry-level college recruiting game. You don't have to be the biggest and most well known company to scoop up the best and the brightest on campus. Small, young, or even nonprofit companies can also get top graduates—without a Wall Street budget—if they learn the secrets of America's top recruiters. Based on surveys and interviews of more than one thousand students, Recruit or Die provides dozens of anecdotes and case studies to show how successful recruiters work their magic and how unsuccessful recruiters blow it.

Straight from the front lines of elite recruiting, Recruit or Die shows how any company can conquer the campus.